Release engagement

For: All users on web

See how your fans are engaging with your new release.

1. Log in to Spotify for Artists
2. Go to Audience then Release engagement.

Release engagement shows you what percentage of your active audience listens to your new release in the first 28 days.

Note: This page used to show how many of your followers listened to your new release, but it now uses your active audience.

To calculate release engagement, we take your active audience from the day before your release went live, and then count every time one of those listeners streams from your new release.

Release engagement data updates once a day.

You can see releases from the last 3 months.

Filtering your release engagement

Use the filters at the top to switch between segments of your active audience, or to view all streams - including those from programmed sources.

Learn more about audience segments

Use the filter in the top-right to view engagement in an individual country.

Engaging more listeners

To engage more of your audience with your new release, try:

• Marquee: A full-screen sponsored recommendation for new releases. Learn more
• Artist Pick: Pin your new release to the top of your artist profile. Learn more
• Promo Cards: Create a Promo Card highlighting your new release and share it to social media. Learn more