Customizing your Marquee or Showcase campaign

When creating your campaign, you can customize how it looks to listeners and where it takes them when they click on it.

Showcase

Choose from a selection of headlines to tell listeners why your promoted release is relevant to them.

You can’t edit how Showcase looks - we use your release artwork and pick the background color based on the cover art.

Marquee

Select your Marquee’s background color and destination.

You can’t edit your Marquee’s headline.

Destination

The destination is where you send listeners when they tap your campaign. By default, this is the single, album, or EP page you’re promoting.

If you’re promoting a single with Marquee, you may be able to send listeners to your This Is playlist.

Note: Showcase campaigns can’t send listeners to a This Is playlist.

Things to keep in mind with This Is playlist destinations:

• You need an eligible This Is playlist
• We’ll pin your single to the top of the playlist (if it isn’t already)
• Your campaign can start as soon as 3 days after your single’s release date
• This destination is only available for campaigns created in Spotify for Artists
• You can use the playlist as the destination for multiple singles as long as the campaign dates don’t overlap
  Note: If you're promoting the same single in multiple campaigns, your campaign dates can overlap.